"Toys" in "Cats" Market & Product Research on Amazon | AmzChart

Amazon BSR chart tool -- AmzChart

For most Amazon sellers, product research is quite important because it related to sales as well as Amazon sales rank. Are you interested in Toys market? Is Toys a potential niche industry for you to dive into? What kind of products is selling well within Toys?

With the help of Amazon BSR Tracker & Chart, AmzChart, you will have a great knowledge of Toys niche industry, and top-selling products within this category as well.

Amazon Toys category created on 10-02-2001, currently has 2964 listings, 5264 variations, 410184 reviews,  35.34% positive rating, as well as 5.74% negative rating. Also, in the past 7 days, the reviews growth of it is -22455, and in the past 30 days, the reviews growth of it is -150559. The whole category paths of Toys are:

Pet Supplies->Cats->Toys;

We have expressed some basic info about the Toys category above and will analyze the detailed distribution of products under Toys with some metrics to help you figure out what type of products are suitable for Toys category.

Top products in Toys Average Price Average Reviews Average Star Ratings Average Release Date New Brand Opportunity Index
Top 20 products under Toys $12.35 7814 4.43 07-18-2016 81.73
Top 50 products under Toys $12.93 5535 4.37 10-23-2016 75.44
Top 100 products under Toys $13.36 3712 4.32 08-10-2016 85.03

*New Brand Opportunity Index means the opportunity for new brands in Toys category, the greater the number, the greater the opportunity.

I believe you already have a clear understanding of the Toys industry as well as product information under Toys. When it comes to finding a potential niche market, what metrics are worthy of our attention?

First, category path. We have revealed the whole category path of Toys niche category, that's Pet Supplies->Cats->Toys;. When launching products, you should check every path to ensure each of them still has opportunities left for you.

Also, if too many listings crowded in one category, it might show there has fierce competition. Currently, Toys has 2964 listings in total, is the competition fierce?

Moreover, you have to consider the products' prices under this category. In Toys category, the average prices of top20, top50, and top100 products are: $12.35, $12.93, $13.36. If you want to rank your products higher in the Toys category, accordingly, when you price your item, you should refer to the average price of these top products.

What's more, category activity is another metric you won't miss. We always check total reviews and the changes/growth of reviews under the Toys category. If the reviews rise rapidly in a short period of time, it means that the category is currently very popular in the market. Now, Toys's reviews grow -22455 in past 7 days, is this category currently popular in the market?

Of course, there are many more metrics that can help you find a potential niche category waiting for you to explore in AmzChart, the effective Amazon BSR Chart. Then you can decide whether Toys is a good niche for you to work on.

5 Best Toys Products to Sell on Amazon

After analyzing the Toys category with every detail. Is Toys a good idea? I think there already has the answer in your mind. If you are going to launch your product in Toys, I would highly suggest you check Amazon BSR and Amazon sales rank chart in this category and the performance of these high BSR products. No worries, I have prepared 5 top products in Toys category for you to "spy on".


Nina Ottosson by Outward Hound - Interactive Puzzle Game Dog Toys

ASIN Number: B082745PSN
BSR: 7
Buybox Price: $11.99
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 12-16-2019
Number of Sellers: 6
Category Path: Pet Supplies->Cats->Toys;

check it on amzchart


Ontel Flippity Fish Cat Toy, Flops and Wiggles Like a Real Fish, Includes Fishing Pole and Catnip

ASIN Number: B089FB7TZT
PASIN Number: B089FB7TZT
BSR: 9
Buybox Price: $21.57
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 07-25-2020
Number of Sellers: 4
Category Path: Pet Supplies->Cats->Toys->Catnip Toys;

check it on amzchart


Cat & Dog Birthday Banner, Happy Birthday Sign with Cat and Dog Face, Colorful Cat Dog Bday Party Bunting

ASIN Number: B089D1QGTF
PASIN Number: B089CVVFV8
BSR: 17
Buybox Price: $5.98
Buybox Seller: Silvima Premium Party Banner
Shipping Method: FBM
Release Date: 06-24-2020
Number of Sellers: 1
Category Path: Pet Supplies->Cats->Toys->Mice & Animal Toys;->Home & Kitchen->Kids' Home Store->Kids' Room Décor->Wall Décor->Pennants & Banners;

check it on amzchart


Petstages Cat Tracks Cat Toy - Fun Levels of Interactive Play - Circle Track with Moving Balls Satisfies Kitty’s Hunting, Chasing and Exercising Needs

ASIN Number: B00DT2WL26
PASIN Number: B08QHDFM98
BSR: 33
Buybox Price: $10.99
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 07-10-2013
Number of Sellers: 31
Category Path: Pet Supplies->Cats->Toys->Mice & Animal Toys;

check it on amzchart


Petstages Cat Tracks Cat Toy - Fun Levels of Interactive Play - Circle Track with Moving Balls Satisfies Kitty’s Hunting, Chasing and Exercising Needs

ASIN Number: B00N4PT8WY
PASIN Number: B08QHDFM98
BSR: 34
Buybox Price: $9.99
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 11-26-2014
Number of Sellers: 17
Category Path: Pet Supplies->Cats->Toys->Catnip Toys;->Pet Supplies->Cats->Toys->Mice & Animal Toys;

check it on amzchart

Now, you have mastered the detailed information of the top 5 products in the Toys category. More than that! You can track all of these high-performance products with Amazon BSR Tracker - AmzChart, to find more high BSR items.

Want to achieve success in the Amazon marketplace? Pay more attention to Amazon top sellers, as well as Amazon BSR changes of products.