"Toothpaste" in "Oral Hygiene & Patient Take Home" Market & Product Research on Amazon | AmzChart

Amazon BSR chart tool -- AmzChart

For most Amazon sellers, product research is quite important because it related to sales as well as Amazon sales rank. Are you interested in Toothpaste market? Is Toothpaste a potential niche industry for you to dive into? What kind of products is selling well within Toothpaste?

With the help of Amazon BSR Tracker & Chart, AmzChart, you will have a great knowledge of Toothpaste niche industry, and top-selling products within this category as well.

Amazon Toothpaste category created on 01-01-1999, currently has 3336 listings, 4242 variations, 950946 reviews,  35.36% positive rating, as well as 2.02% negative rating. Also, in the past 7 days, the reviews growth of it is 61239, and in the past 30 days, the reviews growth of it is 415283. The whole category paths of Toothpaste are:

Health & Household->Oral Care->Toothpaste;->Health & Household->Personal Care->Oral Care->Toothpaste;->Industrial & Scientific->Professional Dental Supplies->Oral Hygiene & Preventive Care->Oral Hygiene & Patient Take Home->Toothpaste;

We have expressed some basic info about the Toothpaste category above and will analyze the detailed distribution of products under Toothpaste with some metrics to help you figure out what type of products are suitable for Toothpaste category.

Top products in Toothpaste Average Price Average Reviews Average Star Ratings Average Release Date New Brand Opportunity Index
Top 20 products under Toothpaste $13.02 5282 4.69 11-07-2019 83.58
Top 50 products under Toothpaste $13.42 3412 4.62 06-12-2019 97.18
Top 100 products under Toothpaste $12.93 2538 4.61 04-22-2019 95.42

*New Brand Opportunity Index means the opportunity for new brands in Toothpaste category, the greater the number, the greater the opportunity.

I believe you already have a clear understanding of the Toothpaste industry as well as product information under Toothpaste. When it comes to finding a potential niche market, what metrics are worthy of our attention?

First, category path. We have revealed the whole category path of Toothpaste niche category, that's Health & Household->Oral Care->Toothpaste;->Health & Household->Personal Care->Oral Care->Toothpaste;->Industrial & Scientific->Professional Dental Supplies->Oral Hygiene & Preventive Care->Oral Hygiene & Patient Take Home->Toothpaste;. When launching products, you should check every path to ensure each of them still has opportunities left for you.

Also, if too many listings crowded in one category, it might show there has fierce competition. Currently, Toothpaste has 3336 listings in total, is the competition fierce?

Moreover, you have to consider the products' prices under this category. In Toothpaste category, the average prices of top20, top50, and top100 products are: $13.02, $13.42, $12.93. If you want to rank your products higher in the Toothpaste category, accordingly, when you price your item, you should refer to the average price of these top products.

What's more, category activity is another metric you won't miss. We always check total reviews and the changes/growth of reviews under the Toothpaste category. If the reviews rise rapidly in a short period of time, it means that the category is currently very popular in the market. Now, Toothpaste's reviews grow 61239 in past 7 days, is this category currently popular in the market?

Of course, there are many more metrics that can help you find a potential niche category waiting for you to explore in AmzChart, the effective Amazon BSR Chart. Then you can decide whether Toothpaste is a good niche for you to work on.

5 Best Toothpaste Products to Sell on Amazon

After analyzing the Toothpaste category with every detail. Is Toothpaste a good idea? I think there already has the answer in your mind. If you are going to launch your product in Toothpaste, I would highly suggest you check Amazon BSR and Amazon sales rank chart in this category and the performance of these high BSR products. No worries, I have prepared 5 top products in Toothpaste category for you to "spy on".


#1 

Parodontax Whitening Toothpaste for Bleeding Gums, Teeth Whitening and Gingivitis Treatment - 3.4 Ounces (Pack of 3)

ASIN Number: B0788C493C
PASIN Number: B0788C493C
BSR: 34
Buybox Price: $15.99
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 06-04-2020
Number of Sellers: 9
Category Path: Industrial & Scientific->Professional Dental Supplies->Oral Hygiene & Preventive Care->Oral Hygiene & Patient Take Home->Toothpaste;->Health & Household->Personal Care->Oral Care->Toothpaste;


check it on amzchart

#2

Colgate Optic White Advanced Teeth Whitening Toothpaste with Fluoride, 2% Hydrogen Peroxide, Sparkling White - 3.2 Ounce (3 Pack)

ASIN Number: B082F1QH7S
PASIN Number: B08MJXDQSP
BSR: 47
Buybox Price: $10.58
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 12-20-2019
Number of Sellers: 5
Category Path: Industrial & Scientific->Professional Dental Supplies->Oral Hygiene & Preventive Care->Oral Hygiene & Patient Take Home->Toothpaste;->Health & Household->Personal Care->Oral Care->Toothpaste;


check it on amzchart

#3

Colgate Optic White Overnight Teeth Whitening Pen, Gentle Teeth Stain Remover to Whiten Teeth, 3% Hydrogen Peroxide Gel

ASIN Number: B082YHNBMG
PASIN Number: B08MJXDQSP
BSR: 49
Buybox Price: $19.99
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 12-19-2019
Number of Sellers: 3
Category Path: Health & Household->Personal Care->Oral Care->Teeth Whitening->Gels;->Health & Household->Personal Care->Oral Care->Toothpaste;


check it on amzchart

#4

Colgate Optic White Advanced Teeth Whitening Toothpaste with Fluoride, 2% Hydrogen Peroxide, Sparkling White - 4.5 ounce (2 Pack)

ASIN Number: B082F1MGLZ
PASIN Number: B08MJXDQSP
BSR: 52
Buybox Price: $10.24
Buybox Seller: Tblakely23
Shipping Method: FBM
Release Date: 12-20-2019
Number of Sellers: 7
Category Path: Industrial & Scientific->Professional Dental Supplies->Oral Hygiene & Preventive Care->Oral Hygiene & Patient Take Home->Toothpaste;->Health & Household->Personal Care->Oral Care->Toothpaste;


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#5

Crest 3D White Toothpaste Radiant Mint (3 Count of 4.1 oz Tubes), 12.3 oz Packaging May Vary

ASIN Number: B01KZOTRG8
PASIN Number: B01KZOTRG8
BSR: 83
Buybox Price: $8.74
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 11-05-2019
Number of Sellers: 5
Category Path: Health & Household->Personal Care->Oral Care->Toothpaste;->Industrial & Scientific->Professional Dental Supplies->Oral Hygiene & Preventive Care->Oral Hygiene & Patient Take Home->Toothpaste;


check it on amzchart

Now, you have mastered the detailed information of the top 5 products in the Toothpaste category. More than that! You can track all of these high-performance products with Amazon BSR Tracker - AmzChart, to find more high BSR items.

Want to achieve success in the Amazon marketplace? Pay more attention to Amazon top sellers, as well as Amazon BSR changes of products.