"Primer" in "Paint & Primer" Market & Product Research on Amazon | AmzChart

Amazon BSR chart tool -- AmzChart

For most Amazon sellers, product research is quite important because it related to sales as well as Amazon sales rank. Are you interested in Primer market? Is Primer a potential niche industry for you to dive into? What kind of products is selling well within Primer?

With the help of Amazon BSR Tracker & Chart, AmzChart, you will have a great knowledge of Primer niche industry, and top-selling products within this category as well.

Amazon Primer category created on 10-01-2001, currently has 268 listings, 403 variations, 9121 reviews,  36.11% positive rating, as well as 1.44% negative rating. Also, in the past 7 days, the reviews growth of it is 348, and in the past 30 days, the reviews growth of it is 85. The whole category paths of Primer are:

Tools & Home Improvement->Paint, Wall Treatments & Supplie->Paint & Primer->Primer;

We have expressed some basic info about the Primer category above and will analyze the detailed distribution of products under Primer with some metrics to help you figure out what type of products are suitable for Primer category.

Top products in Primer Average Price Average Reviews Average Star Ratings Average Release Date New Brand Opportunity Index
Top 20 products under Primer $21.47 564 4.58 10-25-2011 81.59
Top 50 products under Primer $26 314 4.51 03-19-2012 86.56
Top 100 products under Primer $28.38 182 4.47 01-26-2012 85.01

*New Brand Opportunity Index means the opportunity for new brands in Primer category, the greater the number, the greater the opportunity.

I believe you already have a clear understanding of the Primer industry as well as product information under Primer. When it comes to finding a potential niche market, what metrics are worthy of our attention?

First, category path. We have revealed the whole category path of Primer niche category, that's Tools & Home Improvement->Paint, Wall Treatments & Supplie->Paint & Primer->Primer;. When launching products, you should check every path to ensure each of them still has opportunities left for you.

Also, if too many listings crowded in one category, it might show there has fierce competition. Currently, Primer has 268 listings in total, is the competition fierce?

Moreover, you have to consider the products' prices under this category. In Primer category, the average prices of top20, top50, and top100 products are: $21.47, $26, $28.38. If you want to rank your products higher in the Primer category, accordingly, when you price your item, you should refer to the average price of these top products.

What's more, category activity is another metric you won't miss. We always check total reviews and the changes/growth of reviews under the Primer category. If the reviews rise rapidly in a short period of time, it means that the category is currently very popular in the market. Now, Primer's reviews grow 348 in past 7 days, is this category currently popular in the market?

Of course, there are many more metrics that can help you find a potential niche category waiting for you to explore in AmzChart, the effective Amazon BSR Chart. Then you can decide whether Primer is a good niche for you to work on.

5 Best Primer Products to Sell on Amazon

After analyzing the Primer category with every detail. Is Primer a good idea? I think there already has the answer in your mind. If you are going to launch your product in Primer, I would highly suggest you check Amazon BSR and Amazon sales rank chart in this category and the performance of these high BSR products. No worries, I have prepared 5 top products in Primer category for you to "spy on".


#1 

3M High Strength Small Hole Repair, Primer Enhanced Spackling Compound, 8 oz

ASIN Number: B00BRWP8IO
PASIN Number: B08L77SG5Q
BSR: 180
Buybox Price: $9
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 03-10-2013
Number of Sellers: 11
Category Path: Tools & Home Improvement->Paint, Wall Treatments & Supplie->Painting Supplies & Tools->Wall Repair;->Tools & Home Improvement->Paint, Wall Treatments & Supplie->Paint & Primer->Primer;


check it on amzchart

#2

3M High Strength Small Hole Repair, All in One Applicator Tool

ASIN Number: B00UY39TZ0
PASIN Number: B08L77SG5Q
BSR: 225
Buybox Price: $6.97
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 03-19-2015
Number of Sellers: 19
Category Path: Tools & Home Improvement->Paint, Wall Treatments & Supplie->Paint & Primer->Primer;


check it on amzchart

#3

Epoxy Undercoat Black

ASIN Number: B089P3NTRT
PASIN Number: B089P2XHNW
BSR: 6752
Buybox Price: $15
Buybox Seller: Stone Coat Countertops
Shipping Method: FBM
Release Date: 06-04-2020
Number of Sellers: 1
Category Path: Tools & Home Improvement->Hardware->Adhesives & Sealers->Epoxy Adhesives->Tile Epoxy Adhesives;->Tools & Home Improvement->Paint, Wall Treatments & Supplie->Paint & Primer->Primer;


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#4

Rust-Oleum 276087 Mold Killing Primer Quart

ASIN Number: B00K7FEQPI
PASIN Number: B00K7FEQPI
BSR: 7742
Buybox Price: $10.84
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 05-08-2014
Number of Sellers: 14
Category Path: Tools & Home Improvement->Paint, Wall Treatments & Supplie->Paint & Primer->Primer;


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#5

The Army Painter Color Primer, Chaotic Red, 400ml, 13.5oz - Acrylic Spray Undercoat for Miniature Painting

ASIN Number: B00JXW7BP8
PASIN Number: B08M8RGLS4
BSR: 9388
Buybox Price: $21.38
Buybox Seller: International Coffee & Books
Shipping Method: FBM
Release Date: 04-25-2014
Number of Sellers: 11
Category Path: Tools & Home Improvement->Paint, Wall Treatments & Supplie->Paint & Primer->Primer;


check it on amzchart

Now, you have mastered the detailed information of the top 5 products in the Primer category. More than that! You can track all of these high-performance products with Amazon BSR Tracker - AmzChart, to find more high BSR items.

Want to achieve success in the Amazon marketplace? Pay more attention to Amazon top sellers, as well as Amazon BSR changes of products.