"Action Figures" in "Action & Toy Figures" Market & Product Research on Amazon | AmzChart

Amazon BSR chart tool -- AmzChart

For most Amazon sellers, product research is quite important because it related to sales as well as Amazon sales rank. Are you interested in Action Figures market? Is Action Figures a potential niche industry for you to dive into? What kind of products is selling well within Action Figures?

With the help of Amazon BSR Tracker & Chart, AmzChart, you will have a great knowledge of Action Figures niche industry, and top-selling products within this category as well.

Action Figures Market AnalysisProduct Research

Amazon Action Figures category created on 04-14-2004, currently has 18500 listings, 21533 variations, 2056872 reviews,  36.12% positive rating, as well as 1.7% negative rating. Also, in the past 7 days, the reviews growth of it is 85297, and in the past 30 days, the reviews growth of it is 267323. The whole category paths of Action Figures are:

Toys & Games->Action & Toy Figures->Action Figures;

We have expressed some basic info about the Action Figures category above and will analyze the detailed distribution of products under Action Figures with some metrics to help you figure out what type of products are suitable for Action Figures category.

Top products in Action Figures Average Price Average Reviews Average Star Ratings Average Release Date New Brand Opportunity Index
Top 20 products under Action Figures $18.88 2384 4.75 10-23-2019 56.87
Top 50 products under Action Figures $20.53 1947 4.72 08-18-2019 70.9
Top 100 products under Action Figures $20.6 2019 4.71 09-07-2019 76.2

*New Brand Opportunity Index means the opportunity for new brands in Action Figures category, the greater the number, the greater the opportunity.

I believe you already have a clear understanding of the Action Figures industry as well as product information under Action Figures. When it comes to finding a potential niche market, what metrics are worthy of our attention?

First, category path. We have revealed the whole category path of Action Figures niche category, that's Toys & Games->Action & Toy Figures->Action Figures;. When launching products, you should check every path to ensure each of them still has opportunities left for you.

Also, if too many listings crowded in one category, it might show there has fierce competition. Currently, Action Figures has 18500 listings in total, is the competition fierce?

Moreover, you have to consider the products' prices under this category. In Action Figures category, the average prices of top20, top50, and top100 products are: $18.88, $20.53, $20.6. If you want to rank your products higher in the Action Figures category, accordingly, when you price your item, you should refer to the average price of these top products.

What's more, category activity is another metric you won't miss. We always check total reviews and the changes/growth of reviews under the Action Figures category. If the reviews rise rapidly in a short period of time, it means that the category is currently very popular in the market. Now, Action Figures's reviews grow 85297 in past 7 days, is this category currently popular in the market?

Of course, there are many more metrics that can help you find a potential niche category waiting for you to explore in AmzChart, the effective Amazon BSR Chart. Then you can decide whether Action Figures is a good niche for you to work on.

5 Best Action Figures Products to Sell on Amazon

After analyzing the Action Figures category with every detail. Is Action Figures a good idea? I think there already has the answer in your mind. If you are going to launch your product in Action Figures, I would highly suggest you check Amazon BSR and Amazon sales rank chart in this category and the performance of these high BSR products. No worries, I have prepared 5 top products in Action Figures category for you to "spy on".


#1 

5 Surprise Mini Brands Mystery Capsule Real Miniature Brands Collectible Toy (2 Pack) by ZURU

ASIN Number: B07MWPMZXN
PASIN Number: B07MWPMZXN
BSR: 195
Buybox Price: $21.5
Buybox Seller: Your Dream Store
Shipping Method: FBM
Release Date: 06-01-2019
Number of Sellers: 76
Category Path: Toys & Games->Action & Toy Figures->Action Figures;


check it on amzchart

#2

Paw Patrol, Rocky’s Recycle Truck Vehicle with Collectible Figure, for Kids Aged 3 and Up

ASIN Number: B07NJR7K7N
PASIN Number: B0883RYSN3
BSR: 237
Buybox Price: $9.84
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 01-01-2020
Number of Sellers: 12
Category Path: Toys & Games->Action & Toy Figures->Action Figures;


check it on amzchart

#3

Paw Patrol, Chase’s Patrol Cruiser Vehicle with Collectible Figure, for Kids Aged 3 and Up

ASIN Number: B07PTSZ43T
PASIN Number: B0883RYSN3
BSR: 245
Buybox Price: $9.99
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 05-26-2020
Number of Sellers: 30
Category Path: Toys & Games->Preschool->Pre-Kindergarten Toys;->Toys & Games->Action & Toy Figures->Action Figures;


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#4

Disney Pixar Toy Story Jessie Figure

ASIN Number: B07HD1ZGGL
PASIN Number: B07HD1ZGGL
BSR: 338
Buybox Price: $7.99
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 04-22-2019
Number of Sellers: 3
Category Path: Toys & Games->Action & Toy Figures->Action Figures;


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#5

Paw Patrol, Marshall’s Fire Engine Vehicle with Collectible Figure, for Kids Aged 3 and Up

ASIN Number: B07PW1MF4J
PASIN Number: B0883RYSN3
BSR: 348
Buybox Price: $8.99
Buybox Seller: Amazon
Shipping Method: FBA
Release Date: 08-07-2020
Number of Sellers: 17
Category Path: Toys & Games->Action & Toy Figures->Action Figures;


check it on amzchart

Now, you have mastered the detailed information of the top 5 products in the Action Figures category. More than that! You can track all of these high-performance products with Amazon BSR Tracker - AmzChart, to find more high BSR items.

Want to achieve success in the Amazon marketplace? Pay more attention to Amazon top sellers, as well as Amazon BSR changes of products.