Amazon "Underwear" Industry Analysis Under "Women" for Stores & Suppliers & Keywords | AmzChart

Amazon BSR chart tool -- AmzChart

Have you ever racked your brains for which Amazon niche industry you are going to wade into? Is “Underwear” industry a perfect choice for you?

With AmzChart and SellerCenter, we’ve collected the best amazon stores & suppliers & keywords information under Underwear, to help you figure out whether Underwear market will generate benefits for you and how to rank higher in the Underwear niche category. Here is the Underwear Amazon industry analysis.

5 Best Amazon Stores in “Underwear” Industry 

To get a thorough insight into Amazon Underwear industry, we always check the performance of best stores in Underwear first, we can be inspired by these proven “Underwear” winners, and by spying on their strategies to replicate their success.

Here are the latest Amazon top 5 sellers under Underwear niche market.

#1 TommyTronics

“TommyTronics” is the # 1 top seller under Underwear category in Amazon US marketplace. It created on 10-16-2020 and lies in US. It currently has 1000 products and 6 categories in total. So far, TommyTronics has 1721 reviews, among which 98% are positive. What’s more, it owns 97% positive in the last 12 months(335 ratings), 98% positive in the last 3 months(81 ratings), 97% positive in the last 1 month(33 ratings).

#2 Sidebay

“Sidebay” is the # 2 top seller under Underwear category in Amazon US marketplace. It created on 10-16-2020 and lies in US. It currently has 759 products and 3 categories in total. Now, Sidebay has 132 reviews, among which 97% are positive. What’s more, it owns 100% positive in the last 12 months(7 ratings), 100% positive in the last 3 months(1 ratings), 0% positive in the last 1 month(0 ratings).

#3 Whitecap Business Group

“Whitecap Business Group” is the # 3 top seller under Underwear category in Amazon US marketplace. It created on 10-17-2020 and lies in US. It currently has 705 products and 3 categories in total. So far, Whitecap Business Group has 736 reviews, among which 99% are positive. What’s more, it owns 92% positive in the last 12 months(24 ratings), 100% positive in the last 3 months(7 ratings), 0% positive in the last 1 month(0 ratings).

#4 Casual 21

“Casual 21” is the # 4 top seller under Underwear category in Amazon US marketplace. It created on 10-15-2020 and lies in US. It currently has 617 products and 3 categories in total. So far, Casual 21 has 34372 reviews, among which 98% are positive. What’s more, it owns 96% positive in the last 12 months(2641 ratings), 98% positive in the last 3 months(754 ratings), 97% positive in the last 1 month(307 ratings).

#5 SportTown

“SportTown” is the # 5 top seller under Amazon Underwear category in Amazon US marketplace. It created on 10-16-2020 and lies in US. Currently, it has 0 products and 0 categories in total. So far, SportTown has 6684 reviews, among which 97% are positive. What’s more, it owns 89% positive in the last 12 months(258 ratings), 82% positive in the last 3 months(65 ratings), 73% positive in the last 1 month(26 ratings).

“TommyTronics”, “Sidebay”, “Whitecap Business Group”, “Casual 21”, and “SportTown” are best Amazon stores in Underwear niche market. By analyzing these Underwear best stores, you will have a great understanding of whether Underwear market is good for your Amazon business.

You can uncover more secrets behind these Amazon top sellers on SellerCenter.

Top 3 Amazon Keyword Ranking for Top Products Under Underwear Industry

Apart from researching the best amazon stores under Underwear niche market, amazon keyword ranking under the top products in the Underwear category is also needed to be considered. We’ve prepared the top 3 Underwear products as well as their keyword ranking to help you find the best Underwear keywords and rank higher in Underwear.

#1 New Balance 22914 Cami Polka Dot Sports Bra

"B00EJQWINI" on Amazon -- AmzChart

This product (ASIN: B00EJQWINI) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
new balance sports bras for women 712 4
new balance underwear women 242 4
new balance sports bra 256 4


#2 ExOfficio Women's Give-N-Go Sport Mesh Hipkini Underwear

"B01B4WOV3O" on Amazon -- AmzChart

This product (ASIN: B01B4WOV3O) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
exofficio womens underwear 4646 19
exofficio underwear womens 374 19
exofficio womens panties 69 19


#3 MARMOT Womens Performance Hipster

"B07W98VQWG" on Amazon -- AmzChart

This product (ASIN: B07W98VQWG) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
hipster clothes for women 273 N/A
marmot womens 842 N/A
marmot women 143 N/A


For every Amazon seller, knowing what keywords are ranking well in different Amazon categories matters a lot. Now you already know that these keywords, such as “new balance sports bras for women”, “new balance underwear women”,”exofficio womens underwear”, “exofficio underwear womens”, “hipster clothes for women”, “marmot womens” are ranking well in Underwear industry. So, when you optimize your listings, you should concentrate on keywords research, which might lead to an increase in the Amazon BSR of your product under Underwear category and an increase in sales as well.


Get More Keywords on AmzChart



To stand out from Underwear competitors, you have to start with keywords such as “new balance sports bra”, “exofficio womens panties”, and “marmot women” which have more traffic & less competition, to optimize your listing and increase sales, thereby increasing your ranking on Amazon BSR under Underwear industry.