Amazon "Baby" Industry Analysis Under "Clothing, Shoes & Jewelry" for Stores & Suppliers & Keywords | AmzChart

Amazon BSR chart tool -- AmzChart

Have you ever racked your brains for which Amazon niche industry you are going to wade into? Is “Baby” industry a perfect choice for you?

With AmzChart and SellerCenter, we’ve collected the best amazon stores & suppliers & keywords information under Baby, to help you figure out whether Baby market will generate benefits for you and how to rank higher in the Baby niche category. Here is the Baby Amazon industry analysis.

5 Best Amazon Stores in “Baby” Industry 

To get a thorough insight into Amazon Baby industry, we always check the performance of best stores in Baby first, we can be inspired by these proven “Baby” winners, and by spying on their strategies to replicate their success.

Here are the latest Amazon top 5 sellers under Baby niche market.

#1 vuminbox

“vuminbox” is the # 1 top seller under Baby category in Amazon US marketplace. It created on 10-15-2020 and lies in CN. It currently has 5 products and 11 categories in total. So far, vuminbox has 1798 reviews, among which 100% are positive. What’s more, it owns 100% positive in the last 12 months(558 ratings), 100% positive in the last 3 months(133 ratings), 100% positive in the last 1 month(43 ratings).

#2 Synrroe

“Synrroe” is the # 2 top seller under Baby category in Amazon US marketplace. It created on 10-17-2020 and lies in CN. It currently has 5 products and 9 categories in total. Now, Synrroe has 1106 reviews, among which 100% are positive. What’s more, it owns 100% positive in the last 12 months(655 ratings), 99% positive in the last 3 months(151 ratings), 93% positive in the last 1 month(30 ratings).

#3 Prohouse

“Prohouse” is the # 3 top seller under Baby category in Amazon US marketplace. It created on 10-16-2020 and lies in CN. It currently has 40 products and 6 categories in total. So far, Prohouse has 4914 reviews, among which 98% are positive. What’s more, it owns 98% positive in the last 12 months(1164 ratings), 98% positive in the last 3 months(299 ratings), 98% positive in the last 1 month(100 ratings).

#4 aden + anais / HALO

“aden + anais / HALO” is the # 4 top seller under Baby category in Amazon US marketplace. It created on 10-15-2020 and lies in US. It currently has 398 products and 6 categories in total. So far, aden + anais / HALO has 7538 reviews, among which 96% are positive. What’s more, it owns 94% positive in the last 12 months(1791 ratings), 95% positive in the last 3 months(360 ratings), 92% positive in the last 1 month(84 ratings).

#5 Magic Sleepsuit

“Magic Sleepsuit” is the # 5 top seller under Amazon Baby category in Amazon US marketplace. It created on 10-17-2020 and lies in US. Currently, it has 5 products and 5 categories in total. So far, Magic Sleepsuit has 3573 reviews, among which 95% are positive. What’s more, it owns 97% positive in the last 12 months(215 ratings), 96% positive in the last 3 months(57 ratings), 100% positive in the last 1 month(17 ratings).

“vuminbox”, “Synrroe”, “Prohouse”, “aden + anais / HALO”, and “Magic Sleepsuit” are best Amazon stores in Baby niche market. By analyzing these Baby best stores, you will have a great understanding of whether Baby market is good for your Amazon business.

You can uncover more secrets behind these Amazon top sellers on SellerCenter.

Top 3 Amazon Keyword Ranking for Top Products Under Baby Industry

Apart from researching the best amazon stores under Baby niche market, amazon keyword ranking under the top products in the Baby category is also needed to be considered. We’ve prepared the top 3 Baby products as well as their keyword ranking to help you find the best Baby keywords and rank higher in Baby.

#1 Blige SMTF Cute Animal Soft Baby Socks Toys Wrist Rattles and Foot Finders for Fun Butterflies and Lady bugs Set 4 pcs

"B06Y22V315" on Amazon -- AmzChart

This product (ASIN: B06Y22V315) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
infant toys 3-6 months 195 103
baby boy toys 0-6 months 186 103
3 month old toys for babies 51702 103


#2 mushie Silicone Baby Bib | Adjustable Fit Waterproof Bibs (Blush)

"B082XJV83D" on Amazon -- AmzChart

This product (ASIN: B082XJV83D) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
baby bib 35883 80
baby bibs for eating 115 80
bumkins 13113 80


#3 Muslin Burp Cloths 4 Pack Large 20" by 10" 100% Cotton 6 Layers Extra Absorbent and Soft by Synrroe

"B07DLBP4XW" on Amazon -- AmzChart

This product (ASIN: B07DLBP4XW) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
newborn essentials 35585 100
baby burp cloths 25088 100
baby essentials for newborn 6004 100


For every Amazon seller, knowing what keywords are ranking well in different Amazon categories matters a lot. Now you already know that these keywords, such as “infant toys 3-6 months”, “baby boy toys 0-6 months”,”baby bib”, “baby bibs for eating”, “newborn essentials”, “baby burp cloths” are ranking well in Baby industry. So, when you optimize your listings, you should concentrate on keywords research, which might lead to an increase in the Amazon BSR of your product under Baby category and an increase in sales as well.


Get More Keywords on AmzChart



To stand out from Baby competitors, you have to start with keywords such as “3 month old toys for babies”, “bumkins”, and “baby essentials for newborn” which have more traffic & less competition, to optimize your listing and increase sales, thereby increasing your ranking on Amazon BSR under Baby industry.