Amazon "Fragrance" Industry Analysis Under "Beauty & Grooming" for Stores & Suppliers & Keywords | AmzChart

Have you ever racked your brains for which Amazon niche industry you are going to wade into? Is “Fragrance” industry a perfect choice for you?

With AmzChart and SellerCenter, we’ve collected the best amazon stores & suppliers & keywords information under Fragrance, to help you figure out whether Fragrance market will generate benefits for you and how to rank higher in the Fragrance niche category. Here is the Amazon industry analysis of amazon vendors - AmzChart for Fragrance.

5 Best Amazon Stores in “Fragrance” Industry 

To get a thorough insight into Amazon Fragrance industry, we always check the performance of best stores in Fragrance first, we can be inspired by these proven “Fragrance” winners, and spying on their strategies to replicate their success with the jungle scout free tool - AmzChart.

Here are the latest Amazon top 5 sellers under Fragrance niche market.

#1 Rue Studios

“Rue Studios” is the # 1 top seller under Fragrance category in Amazon US marketplace. It created on 10-16-2020 and lies in US. It currently has 139 products and 7 categories in total. So far, Rue Studios has 35 reviews, among which 89% are positive. What’s more, it owns 85% positive in the last 12 months(13 ratings), 100% positive in the last 3 months(2 ratings), 0% positive in the last 1 month(0 ratings).

#2 The Honest Elephant

“The Honest Elephant” is the # 2 top seller under Fragrance category in Amazon US marketplace. It created on 10-17-2020 and lies in US. It currently has 51 products and 6 categories in total. Now, The Honest Elephant has 15 reviews, among which 93% are positive. What’s more, it owns 75% positive in the last 12 months(4 ratings), 0% positive in the last 3 months(1 ratings), 0% positive in the last 1 month(0 ratings).

#3 Shamarwyn: Natural Beauty & Alchemy

“Shamarwyn: Natural Beauty & Alchemy” is the # 3 top seller under Fragrance category in Amazon US marketplace. It created on 10-15-2020 and lies in US. It currently has 62 products and 6 categories in total. So far, Shamarwyn: Natural Beauty & Alchemy has 34 reviews, among which 94% are positive. What’s more, it owns 92% positive in the last 12 months(26 ratings), 100% positive in the last 3 months(5 ratings), 100% positive in the last 1 month(3 ratings).

#4 Rooted Earth Farm

“Rooted Earth Farm” is the # 4 top seller under Fragrance category in Amazon US marketplace. It created on 10-16-2020 and lies in US. It currently has 17 products and 6 categories in total. So far, Rooted Earth Farm has 106 reviews, among which 100% are positive. What’s more, it owns 100% positive in the last 12 months(33 ratings), 100% positive in the last 3 months(3 ratings), 0% positive in the last 1 month(0 ratings).

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#5 Love from Santa Barbara

“Love from Santa Barbara” is the # 5 top seller under Amazon Fragrance category in Amazon US marketplace. It created on 10-18-2020 and lies in US. Currently, it has 56 products and 6 categories in total. So far, Love from Santa Barbara has 40 reviews, among which 95% are positive. What’s more, it owns 89% positive in the last 12 months(18 ratings), 100% positive in the last 3 months(6 ratings), 100% positive in the last 1 month(4 ratings).

“Rue Studios”, “The Honest Elephant”, “Shamarwyn: Natural Beauty & Alchemy”, “Rooted Earth Farm”, and “Love from Santa Barbara” are best Amazon stores in Fragrance niche market. By analyzing these Fragrance best stores, you will have a great understanding of whether Fragrance market is good for your Amazon business.

You can uncover more secrets behind these Amazon top sellers on SellerCenter.

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Top 3 Amazon Keyword Ranking for Top Products Under Fragrance Industry

Apart from researching the best amazon stores under Fragrance niche market, amazon keyword ranking under the top products in the Fragrance category is also needed to be considered. We’ve prepared the top 3 Fragrance products as well as their keyword ranking to help you find the best Fragrance keywords and rank higher in Fragrance.

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#1 Anxiety relief & sleep essential oils roll on - sleep aid, natural perfume, stress relief on the go -10 mL -therapeutic grade - Chill Out Relaxing blend by Bliss Bound Wellness

"B075454DKN" on Amazon -- AmzChart

This product (ASIN: B075454DKN) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
stress relief gifts for women 13144 73
anxiety relief 74290 73
stress relief 147269 73

#2 Stress & Anxiety Relief Aromatherapy Nasal Inhaler - Personal Diffuser Sniffer Stick with Pure Undiluted Organic Essential Oils Blend for Mood Nerves Depression Destress Anti-anxiety & Panic Attacks

"B07CTTXLTK" on Amazon -- AmzChart

This product (ASIN: B07CTTXLTK) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
anxiety pen 23577 100
anxiety relief 74290 100
depression and anxiety relief 18050 100

#3 Headache Relief Aromatherapy Nasal Inhaler - Personal Diffuser Sniffer Stick with Organic Peppermint Essential Oil for Headaches Migraines Nausea Queasiness Motion Sickness

"B07CLDC856" on Amazon -- AmzChart

This product (ASIN: B07CLDC856) is currently ranking for these top 3 keywords:

keyword Monthly Search Volume Monthly Search Weight
headache relief 55900 50
headache 16776 50
aculief 2760 50

For every Amazon seller, knowing what keywords are ranking well in different Amazon categories matters a lot. Now you already know that these keywords, such as “stress relief gifts for women”, “anxiety relief”,”anxiety pen”, “anxiety relief”, “headache relief”, “headache” are ranking well in Fragrance industry. So, when you optimize your listings, you should concentrate on keywords research, which might lead to an increase in the Amazon BSR of your product under Fragrance category and an increase in sales as well.

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Get More Keywords on AmzChart



To stand out from Fragrance competitors, you have to start with keywords such as “stress relief”, “depression and anxiety relief”, and “aculief” which have more traffic & less competition, to optimize your listing and increase sales, thereby increasing your ranking on Amazon BSR under Fragrance industry.

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